by charliezegers | Apr 15, 2018 | Social Media
I published this article on LinkedIn this week… The ongoing controversy surrounding Facebook, Cambridge Analytica and the last presidential election has made one thing abundantly clear: Most people don’t understand how Facebook actually works. (This seems...
by charliezegers | Mar 27, 2018 | Design, Issues, SEO
Google made an important announcement on their webmaster blog on Monday. Today we’re announcing that after a year and a half of careful experimentation and testing, we’ve started migrating sites that follow the best practices for mobile-first indexing. To recap, our...
by charliezegers | Jan 16, 2018 | Design, Issues
When discussing UI (that’s “user interface,” to the uninitiated) with my clients, I often bring up the example of the borrowed car. It goes like this: A website is sort of like a car. You want visitors to arrive, sit in the driver’s seat and...
by charliezegers | Jan 14, 2018 | Issues, Social Media
Another take on the big change to Facebook’s news feed, and how that will impact publishers and businesses using Facebook for promotion… Facebook determines which status updates you’ll see and in what order they appear in your news feed, by calculating an...
by charliezegers | Jan 12, 2018 | Content, Issues, Recommended Products, Social Media
Significant changes are coming to Facebook’s news feed, and they could impact your business. Over the next few weeks, users will begin seeing fewer viral videos and news articles shared by media companies. Instead, Facebook will highlight posts that friends have...
by charliezegers | Oct 31, 2017 | Security
Another reason to be wary this Halloween… one that could potentially cause a lot more headaches than the usual ghouls and goblins. A new phone scam is targeting Apple IDs. I got a call this morning on my home phone. The call ID said “Apple Inc,” but...
by charliezegers | Oct 4, 2017 | SEO
A bit of levity from my friend Bob Strauss… So you’ve finally signed up for WordPress and posted your first blog entry. How do you make sure your listicles, Star Trek: Discovery fan fiction, and twee observations about everyday life get the Google rankings they...
by charliezegers | Sep 22, 2017 | Issues, Services
“Does my site need SSL?” Over the last few years, the answer to that question has changed almost daily. Years ago I would have said, “probably not.” But then, the answer morphed into, “maybe… if you’re willing to spend a...
by charliezegers | Sep 14, 2017 | Issues, SEO
Just got my daily robo-call from that nice lady who seems so concerned about my Google business listing. I thought I’d try to fake my way through a conversation with the sales rep so I could recount it for you, dear readers. But unfortunately, I must have...
by charliezegers | Sep 5, 2017 | SEO
Is your site fast enough? Consider the following… Graphic courtesy WPEngine
