A bit of levity from my friend Bob Strauss

So you’ve finally signed up for WordPress and posted your first blog entry. How do you make sure your listicles, Star Trek: Discovery fan fiction, and twee observations about everyday life get the Google rankings they deserve? Just follow these SEO tips and you’ll be #1 in no time!

Important note to my clients: Bob is kidding.

No.

Really.

Don’t do any of the things he suggests.

That said, I can see why you might fail to recognize this as satire. Bob’s advice is about as good as the info you’d get from one of those robo-call SEO outfits.

(Note: That’s not Bob in the picture. And I apologize in advance for any nightmare clowns you might encounter in dream-land this evening.)